KNeW Company

Derek Vogel is a veteran of several startups, and is excited about the potential of his latest project. KNeW is a patented technology that transforms brackish water and dissolved minerals into clean fresh water and plant nutrients. Derek led the executive team through a branding exercise to position the startup and articulate its story. The logo is the first output: KNO3 = Potassium Nitrate, e = Exchanged, W = Waste.